Facts have proved that printed catalogs have many advantages:
a large amount of product information and consumer-oriented catalogs have a
wide range of product categories. Since the catalogs are generally printed on
high-grade paper, they are also rich in pictures and texts. The comprehensive
use of art, photography, and color techniques are conducive to creating
emotional appeals to customers and urging them to make purchase decisions.
Consumer preferences lead businesses to have high
requirements for the quality of catalog
printing. Customers always will have a good impression of your company if
you are showing them a high-quality product catalog. Not only customers, but we
will also be attracted by the high-quality catalog and sneer at poor quality
catalog. So why is the effect of catalog printing so different? Let us analyze
the factors that affect catalog printing.
For catalog
printing in China, there are 3 main reasons that affect the quality of the
catalog:
1.The Blanket
When we produce, we usually use two kinds of blankets, one is
an air cushion blanket, and the other is a normal blanket. When the blanket is
in contact with the printing plate, the surface of the blanket will absorb. If
the fountain solution on the surface of the printing plate is transferred to
the surface of the blanket, and the surface of the blanket loses the fountain
solution, problems will arise.
2.The Water roller
During printing, the water roller is the main component that
directly contacts the printing plate, and it also has the function of supplying
a fountain solution. If the contact pressure with the printing plate is too
large, the image will be damaged, and the printing quality will be
unsatisfactory. If the pressure is lighter, the surface will form a phenomenon
similar to coating, so the pattern phenomenon will appear more obvious.
3.The Fountain solution
There is a close relationship between the amount of fountain
solution we need during printing and the area of graphics and text. To know
that the area of the picture and text is larger, the area of the blank will be
smaller, and the opposite is the same. Generally, a large graphic area requires
less fountain solution, and a small area requires more fountain solution.